Privacy Policy

Last updated: 1 October 2026

On this page

AmeegoMarket Ltd (“AmeegoMarket”, “we”, “us” or “our”) respects your privacy and is committed to protecting your personal data.

This Privacy Policy explains how we collect, use, disclose, retain and protect personal data when you visit AmeegoMarket.com, create an account, buy or sell through our marketplace, participate in a GroupBuy, use Instant Buy, communicate with us, or otherwise use our services.

AmeegoMarket is primarily a business-to-business wholesale marketplace. However, information relating to representatives, employees, directors, beneficial owners, sole traders and other individuals may constitute personal data.

1. WHO WE ARE

AmeegoMarket.com is operated by:

AmeegoMarket Ltd

Registered office: 71-75, Shelton Street, Covent Garden, London, WC2H 9JQ, UNITED KINGDOM

Company number: 17421880

Email: admin@ameegomarket.com

Website: AmeegoMarket.com

For relevant processing described in this Privacy Policy, AmeegoMarket Ltd acts as a data controller unless otherwise stated.

2. INFORMATION WE MAY COLLECT

Depending on how you use AmeegoMarket, we may collect the following categories of personal data.

Identity information

This may include:

  • name;
  • job title;
  • business role;
  • username;
  • date of birth where legitimately required;
  • identity-verification information; and
  • information about authorised business representatives.

Business information

This may include:

  • company name;
  • trading name;
  • company registration number;
  • registered office;
  • trading address;
  • VAT information;
  • business type;
  • Seller information;
  • warehouse information;
  • business contact details; and
  • information required to verify a business.

Contact information

This may include:

  • email address;
  • telephone number;
  • billing address;
  • delivery address; and
  • business address.

Account information

This may include:

  • account identifier;
  • username;
  • authentication information;
  • account status;
  • account preferences;
  • Buyer or Seller status; and
  • account activity.

Passwords should be stored using appropriate security measures rather than in readable plain text.

Transaction information

This may include:

  • products purchased or sold;
  • Seller Offers;
  • GroupBuy participation;
  • selected Chunks;
  • Volume Size;
  • Box Size;
  • GroupBuy progress;
  • Instant Buy transactions;
  • order status;
  • payment status;
  • refund status;
  • delivery information;
  • tracking information;
  • invoices; and
  • transaction history.

Payment information

Payments may be processed by third-party payment providers.

Depending on the payment arrangement, we may receive information such as:

  • payment-provider customer identifier;
  • payment intent or transaction identifier;
  • payment status;
  • authorisation status;
  • capture status;
  • payment method type;
  • limited card information such as card brand and last four digits;
  • refund information; and
  • payout information.

We do not intend to store complete card numbers or card security codes where payment information is handled directly by our payment provider.

Seller verification and compliance information

Where necessary, we may collect information concerning:

  • business verification;
  • directors or authorised representatives;
  • beneficial ownership;
  • identity verification;
  • payout verification;
  • Seller onboarding;
  • product compliance;
  • licences or permissions;
  • product documentation; and
  • fraud or risk checks.

Some verification may be performed directly by third-party service providers.

Product and catalogue information

Where a Seller submits products, we may collect information associated with the Seller or responsible business representative, including:

  • Seller identity;
  • product submissions;
  • Seller SKU;
  • product images;
  • product descriptions;
  • category selections;
  • product attributes;
  • compliance documentation; and
  • product approval history.

Technical information

We may collect:

  • IP address;
  • device information;
  • browser type and version;
  • operating system;
  • login activity;
  • session information;
  • security events;
  • diagnostic information;
  • referring URLs; and
  • information generated by cookies and similar technologies.

Usage information

Subject to applicable cookie and privacy requirements, we may collect information about how visitors use AmeegoMarket, including:

  • pages viewed;
  • searches;
  • navigation;
  • features used;
  • marketplace interactions;
  • session duration; and
  • website performance information.

Communications

We may retain communications sent to or through AmeegoMarket, including:

  • customer-support requests;
  • Seller-support requests;
  • complaints;
  • disputes;
  • emails;
  • feedback; and
  • communications concerning orders or GroupBuys.

3. HOW WE COLLECT INFORMATION

We may obtain personal data:

Directly from you

For example when you:

  • register;
  • create a Buyer or Seller account;
  • submit a product;
  • create an Offer;
  • join a GroupBuy;
  • make an Instant Buy;
  • make a payment;
  • request a refund;
  • contact support;
  • subscribe to communications; or
  • provide business verification information.

Automatically

Certain technical information may be generated when you use our website or services.

This may involve cookies and similar technologies as explained in our Cookie Policy.

From Sellers and Buyers

For example, a Seller may provide information required to fulfil an order to a Buyer.

From service providers

We may receive information from payment providers, identity-verification providers, fraud-prevention providers, delivery providers and other organisations supporting marketplace operations.

From public sources

Where appropriate and lawful, we may verify business information using sources such as Companies House, public business registers and other legitimate public sources.

4. HOW WE USE PERSONAL DATA

We may use personal data to:

Provide the Marketplace

Including to:

  • create and administer accounts;
  • authenticate Users;
  • operate Buyer and Seller accounts;
  • display Seller Offers;
  • process orders;
  • operate GroupBuys;
  • operate Instant Buy;
  • calculate GroupBuy progress;
  • manage the GroupBuy timer;
  • record GroupBuy completion and the AmeegoMarket Handshake;
  • process fulfilment information; and
  • provide order tracking.

Process transactions

Including to:

  • initiate payments;
  • manage payment authorisations;
  • request payment capture;
  • determine payment status;
  • process refunds;
  • facilitate Seller payouts;
  • reconcile transactions; and
  • maintain financial records.

Operate GroupBuys

We may process transaction and account information to determine:

  • which Buyers have joined;
  • how many Chunks have been committed;
  • whether the required Volume Size has been reached;
  • whether the maximum GroupBuy timer has expired;
  • whether required payments have completed;
  • whether the GroupBuy can complete;
  • whether the Handshake can occur; and
  • whether orders need to be cancelled or refunded.

Seller and product validation

We may use information to:

  • verify Sellers;
  • review Seller applications;
  • validate product submissions;
  • identify prohibited or restricted products;
  • prevent duplicate catalogue entries;
  • review product documentation;
  • enforce our Product Guidelines; and
  • suspend or remove non-compliant products.

Fulfilment

We may process and share information necessary to:

  • provide delivery details to Sellers;
  • arrange fulfilment;
  • communicate estimated delivery information;
  • provide tracking information; and
  • resolve delivery problems.

Security and fraud prevention

We may process information to:

  • secure accounts;
  • detect suspicious activity;
  • prevent fraud;
  • investigate unauthorised access;
  • protect Buyers and Sellers;
  • enforce our Terms and Conditions; and
  • protect AmeegoMarket and its systems.

Customer support

We use information to respond to enquiries, complaints, disputes and support requests.

Improve AmeegoMarket

Where permitted, we may analyse marketplace and website activity to understand performance, improve functionality, identify technical problems and develop our services.

Marketing

Where permitted by applicable law, we may send information about AmeegoMarket, new marketplace features, Seller opportunities, products or promotions.

Users may opt out of direct marketing as applicable.

5. OUR LAWFUL BASES

Depending on the processing activity, we may rely on one or more lawful bases.

Contract

We may process personal data where necessary to enter into or perform a contract with you.

Examples may include:

  • account administration;
  • GroupBuy participation;
  • order processing;
  • Instant Buy;
  • payment administration;
  • delivery; and
  • support relating to a transaction.

Legitimate interests

We may process information where necessary for our legitimate business interests or those of another party, provided those interests are not overridden by individuals’ rights and interests.

These interests may include:

  • operating and improving the Marketplace;
  • protecting the Marketplace;
  • preventing fraud;
  • protecting Sellers and Buyers;
  • maintaining transaction records;
  • business administration;
  • handling disputes; and
  • understanding marketplace performance.

Legal obligation

We may process information where necessary to comply with legal obligations, including accounting, tax, regulatory, law-enforcement and other applicable requirements.

Consent

Where required, we may rely on consent, including for certain marketing activities and non-essential cookies or similar technologies.

Where processing is based on consent, you may withdraw that consent subject to applicable law.

6. WHO WE MAY SHARE INFORMATION WITH

We may share personal data where reasonably necessary with:

Sellers

Buyer information necessary for fulfilment may be provided to the relevant Seller, including delivery and order information.

Sellers must use Buyer information only for lawful purposes associated with the relevant transaction or another lawful basis.

Buyers

Relevant Seller business information may be displayed or provided to Buyers.

Payment providers

Payment information and transaction data may be shared with our payment-processing providers.

Delivery and logistics providers

Information required to deliver goods may be provided to couriers, freight companies, pallet networks and other logistics providers.

Hosting and technology providers

We may use third parties for cloud infrastructure, databases, email, security, communications, search, monitoring and other technology services.

Identity and business-verification providers

Information may be processed to verify Sellers, business representatives or payout eligibility.

Professional advisers

Information may be disclosed where necessary to accountants, auditors, insurers, solicitors and other professional advisers.

Authorities

We may disclose information where required by law or reasonably necessary to respond to lawful requests from courts, regulators, law-enforcement agencies, tax authorities or other competent bodies.

Corporate transactions

Information may be transferred as part of a merger, acquisition, financing, restructuring or sale of all or part of AmeegoMarket, subject to appropriate legal safeguards.

We do not sell personal data simply for monetary consideration.

7. PAYMENT PROVIDERS

Payments are processed using third-party payment infrastructure.

The relevant payment provider may act as an independent controller for some of its processing and may operate under its own privacy notice.

AmeegoMarket may exchange transaction information with payment providers for purposes including:

  • payment authorisation;
  • capture;
  • authentication;
  • fraud prevention;
  • refunds;
  • disputes;
  • chargebacks;
  • Seller payouts; and
  • financial reconciliation.

The identity of applicable payment providers may be displayed during checkout or Seller onboarding.

8. INTERNATIONAL TRANSFERS

Some service providers may process personal data outside the United Kingdom.

Where personal data is transferred internationally, we will use an appropriate mechanism where required by applicable data-protection law.

Depending on the destination and circumstances, this may include:

  • UK adequacy regulations;
  • recognised contractual safeguards;
  • the UK International Data Transfer Agreement;
  • an applicable UK Addendum; or
  • another legally permitted transfer mechanism.

9. DATA RETENTION

We retain personal data only for as long as reasonably necessary for the purposes for which it was collected and for applicable legal, accounting, tax, fraud-prevention and dispute-resolution requirements.

Retention periods may differ according to the type of information.

For example:

  • active account information may be retained while an account remains active;
  • transaction and financial records may be retained for applicable statutory accounting and tax periods;
  • security records may be retained for an appropriate security period;
  • product and Seller records may be retained where required for compliance and dispute purposes;
  • marketing information may be retained until consent is withdrawn or the information is otherwise no longer required; and
  • cookie information is retained according to the periods described in our Cookie Policy.

When information is no longer required, we will delete, anonymise or otherwise securely dispose of it as appropriate.

10. SECURITY

We use appropriate technical and organisational measures designed to protect personal data.

These may include:

  • encryption;
  • secure communications;
  • password hashing;
  • authentication controls;
  • role-based access controls;
  • monitoring;
  • logging;
  • database security;
  • backups;
  • infrastructure security; and
  • payment-provider security controls.

No internet-based service can guarantee absolute security.

Users are responsible for protecting their account credentials and should notify us promptly if they suspect unauthorised access.

11. YOUR DATA-PROTECTION RIGHTS

Depending on applicable law and the circumstances, you may have rights including:

  • the right to be informed;
  • the right of access;
  • the right to rectification;
  • the right to erasure;
  • the right to restrict processing;
  • the right to data portability;
  • the right to object to certain processing; and
  • rights concerning certain automated decision-making.

Where we rely on consent, you may withdraw consent.

These rights are subject to applicable legal conditions and exemptions.

To exercise a right, contact:

admin@ameegomarket.com

We may need to verify your identity before responding.

12. AUTOMATED PROCESSING

AmeegoMarket may use automated systems to support activities such as:

  • product validation;
  • fraud detection;
  • security;
  • payment processing;
  • marketplace matching;
  • catalogue management; and
  • GroupBuy lifecycle processing.

Where we undertake solely automated decision-making that produces legal or similarly significant effects and applicable law requires additional safeguards or information, we will provide those safeguards or information.

13. MARKETING

Where permitted, AmeegoMarket may communicate with business Users about products, Marketplace features and services.

Where consent is required, we will obtain it.

Marketing communications will provide an appropriate method of unsubscribing or changing preferences.

Operational communications concerning accounts, payments, security, GroupBuys, orders, delivery and other service matters are not necessarily marketing communications.

14. COOKIES

AmeegoMarket uses cookies and similar technologies.

Please see our separate Cookie Policy for information about:

  • what technologies we use;
  • why we use them;
  • how long they operate;
  • third-party technologies; and
  • how to manage your preferences.

15. CHILDREN

AmeegoMarket is a B2B wholesale marketplace and is not intended for children.

Users must have legal authority to act on behalf of the relevant business and meet any applicable age requirements.

We do not knowingly design the Marketplace to collect personal data from children.

16. THIRD-PARTY WEBSITES

AmeegoMarket may contain links to third-party websites or services.

Those organisations may have their own privacy policies and are responsible for their own processing.

We recommend reviewing their privacy information before providing personal data.

17. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy to reflect changes in:

  • our Marketplace;
  • technology;
  • service providers;
  • legal requirements;
  • regulatory guidance; or
  • our processing activities.

The latest version will be published on AmeegoMarket.com with an updated revision date.

Where required, we will provide additional notice of material changes.

18. COMPLAINTS

Please contact us first if you have concerns about our use of personal data.

Contact:

admin@ameegomarket.com

You also have the right to complain to the UK’s data-protection regulator, the Information Commissioner’s Office (ICO), where applicable.

19. CONTACT US

AmeegoMarket Ltd

Registered office: 71-75, Shelton Street, Covent Garden, London, WC2H 9JQ, UNITED KINGDOM Company number: 17421880

Privacy email: admin@ameegomarket.com

Website: AmeegoMarket.com